Hurricane season starts June 1. If you have an open claim or want to protect your property now, call (504) 408-6327
Louisiana Public Adjuster

Your Carrier
Owes You
More.

Equitas Claims Group is a Louisiana firm that helps property owners document, value, and resolve insurance claims. We provide public adjusting, appraisal, and dispute resolution services when a claim is underpaid, denied, or stuck.

$80M+Claims documented
200+Appraisals
1,000+Files closed
Get Your Claim Reviewed →
Ask Equitas — Quick Question
Documented Results
swipe →
Hurricane Damage
Lafayette Parish, LA
Carrier Offered
$8,772.49
Resolved At
$113,150.86
+1,190% · Appraisal Award
Wind Damage
Orleans Parish, LA
Carrier Offered
$3,563.07
Resolved At
$135,554.61
+3,704% · Appraisal Award
Hurricane Damage
Lafourche Parish, LA
Carrier Offered
$85,591.23
Resolved At
$274,179.89
+220% · Appraisal Award
Denial Overturned
Jefferson Parish, LA
Carrier Offered
Full Denial
Resolved At
$75,310.00
Denial Overturned
Tornado Damage
Shreveport, LA
Carrier Offered
$79,311.40
Resolved At
$195,090.50
+146% · Appraisal Award
Hurricane Damage
St. James Parish, LA
Carrier Offered
$103,670.12
Resolved At
$227,410.50
+119% · Appraisal Award
Our Services
How Equitas Helps.

When your claim is underpaid, denied, or mishandled, we step in to inspect the loss, document the damage, prepare the estimate, and manage the claim process for you.

See loss types we handle →

Need documented ammunition to invoke appraisal? We prepare a line-by-line independent damage estimate your carrier can't ignore.

Get a Demand Estimate →

When the amount of loss is in dispute, we serve as your named appraiser — fighting for the full value your policy owes.

Discuss Your Dispute →

When two appraisers can't agree, William serves as a neutral umpire by mutual agreement, with strict procedural separation.

Request Umpire Services →

Document your property before you need to prove anything. Professional, timestamped baseline with iGuide LiDAR and Custodian Service.

Learn About OnRecord →
What Brings You Here?
Pick Your Situation.

William Brannon was born and raised in New Orleans and has been in the insurance industry since 2017. He started on the carrier side as a daily adjuster and worked his way into reinspection and ADR work. One thing William noticed early was that desk adjusters and field inspectors would regularly miss tens of thousands of dollars in damage during the initial inspection. He saw what a difference proper documentation made, and he wanted to be on the side of the process that fought for the homeowner from the start.

Family is everything to William. He shows up, he doesn't miss events, and that same instinct carries into how he handles every file. Outside the office, you'll find him running, biking, hunting, traveling with his wife, following the financial markets, or at home with Oliver, their cat.

Credentials & Experience
  • Started on the Carrier SideWilliam spent years as a carrier adjuster closing 1,000+ files. He switched because he saw the gap. Now he closes it for you.
  • LA PA License #799051Licensed by the Louisiana Department of Insurance. Fully bonded and insured.
  • Certified Appraiser · 200+ AssignmentsWhen a claim dispute goes to appraisal, William serves as your named appraiser. 200+ completed across residential and commercial properties in five states.
  • CAT Specialist · 8 DeploymentsMultiple Gulf Coast catastrophe deployments. $80M+ in documented file value.
  • Residential & Commercial · $8M Largest FileComfortable at every scale. Experience across property types and loss sizes.
LA PA #799051Certified AppraiserFully Bonded1,000+ Files8 CAT Deployments
Frequently Asked
Honest Answers.
A public adjuster represents you, not your carrier, in preparing and advancing your claim. We handle the documentation, the estimate, and all carrier communication so you can focus on recovery.
Our fee structure is disclosed in writing before any engagement begins. For public adjusting, fees are regulated by Louisiana law and communicated upfront. You'll know exactly what to expect before signing anything.
Yes. We work with plaintiff attorneys on appraisal representation and claims file review. If you have a client whose claim has reached an impasse, we can step in as their appraiser.
In many cases, no. Settled claims can often be supplemented when new damage is identified. Denied claims can be reopened under certain conditions. Call us as soon as you have concerns.
We are licensed and active throughout Louisiana — New Orleans, Baton Rouge, Lafayette, Shreveport, Lake Charles, Houma, and all surrounding parishes. For appraisal and umpire services, we also accept engagements in TX, MS, AL, and FL.
Get In Touch

Start With the Facts.

Whether you're dealing with a denied claim, a low settlement offer, or a dispute that needs a formal path forward, the conversation starts here. Free. Confidential. No obligation.

Response within one business day
Fully confidential
No obligation, ever
Serving all of Louisiana
LA PA LICENSE #799051CERTIFIED APPRAISER
Serving Louisiana Homeowners
New OrleansMetairieKennerSlidellRiver RidgeBaton RougeLafayetteLake CharlesHoumaThibodauxShreveportHammondMandevilleCovingtonGramercyGonzalesPrairievilleDestrehan
Appraisal & umpire services also available in TX, MS, AL, FL
Call (504) 408-6327
Louisiana Licensed · Public Adjuster · Appraisal · Umpire

Your Carrier
Owes You
More.

Equitas Claims Group is a Louisiana firm that helps property owners document, value, and resolve insurance claims. We provide public adjusting, appraisal, and dispute resolution services when a claim is underpaid, denied, or stuck.

$80M+
Claims Documented
1,000+
Files Closed
200+
Appraisals
LA PA
#799051
Licensed & Bonded
AE
Ask Equitas
Quick assessment · 60 seconds
Step 1 of 5
Have a quick question, or want a full assessment?
Or full assessment
What kind of property?
Residential
Home, condo, rental
Commercial
Business, multi-family, industrial
Step 2 of 5
What kind of loss are you dealing with?
Select the one that best describes your situation.
Step 3 of 5
When did this happen?
Step 4 of 5
How urgent is your situation?
Slide to set urgency. This helps us prioritize the response.
Just lookingEmergency
5
Moderate: I need help but not this minute
Step 5 of 5 · Final
Get Will's personal review.
Share your name and number so Will can reach out personally with a no-pressure assessment within one business day. We'll show your AI summary either way.
Have a follow-up? Ask Will's AI assistant.
AI-assisted intake · Not legal advice · Equitas Claims Group · LA PA #799051
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Speak with William directly.
Call (504) 408-6327

We typically respond within one business hour during weekdays. Your information stays with Equitas.

Got it. We'll call you back.
William or a member of the Equitas team will reach out shortly. If you need us immediately, call (504) 408-6327.
Hurricane · LafayetteCarrier offered $8,772·Resolved at $113,150+1,190%· Wind · New OrleansCarrier offered $3,563·Resolved at $135,554+3,704%· Hurricane · KennerFull Denial·Overturned at $75,310Denial Overturned· Hurricane · ThibodauxCarrier offered $85,591·Resolved at $274,179+220%· Tornado · ShreveportCarrier offered $79,311·Resolved at $195,090+146%· Hurricane · SlidellUnder deductible·Overturned at $121,994Denial Overturned· Hail · LafayetteFull Denial·Overturned at $32,456Denial Overturned· Hurricane · GramercyCarrier offered $103,670·Resolved at $227,410+119%· Hurricane · LafayetteCarrier offered $8,772·Resolved at $113,150+1,190%· Wind · New OrleansCarrier offered $3,563·Resolved at $135,554+3,704%· Hurricane · KennerFull Denial·Overturned at $75,310Denial Overturned· Hurricane · ThibodauxCarrier offered $85,591·Resolved at $274,179+220%· Tornado · ShreveportCarrier offered $79,311·Resolved at $195,090+146%·
What We Do

Five Services.
One Goal: Your Full Recovery.

Equitas Claims Group is a Louisiana-licensed public adjusting firm. We serve property owners at every stage of the claims process, from pre-loss documentation through formal dispute resolution. Find your situation below.

Core Service

Public Adjusting

Your carrier has a team working to limit what they pay. You deserve representation too. We take over the claim: inspection, documentation, estimating, and every carrier conversation, from the moment you hire us.

Average settlement increase with PA representation: 747% (OPPAGA, 76K claims)
  • Denied claims
  • Underpaid or lowball settlements
  • Stuck or stalled claims
  • Supplemental claims
  • New storm or fire losses
See loss types we handle →
Pre-Litigation Tool

Demand Estimate

When the carrier won't move, you need documented ammunition. A Demand Estimate is a detailed, line-by-line scope built to support your demand letter or invoke appraisal, without taking over the entire claim.

  • Carrier ignoring your supplements
  • Preparing to invoke appraisal
  • Need a documented baseline
  • Attorney-supported file
Request a Demand Estimate →
Dispute Resolution

Appraisal

When the amount of loss is in dispute and appraisal is invoked, we serve as your named party appraiser. William has completed 200+ formal appraisals across Louisiana, Texas, Mississippi, Alabama, and Florida.

  • Amount-of-loss disputes
  • Named party appraiser role
  • Residential and commercial
  • Attorney collaboration welcome
Discuss your appraisal →
Pre-Loss Documentation

OnRecord

Nearly half of Louisiana property claims close without payment, usually because there's no documentation of pre-loss condition. OnRecord creates a professional, timestamped baseline of your property using LiDAR 3D capture, exterior measurement reports, aerial roof data, and full photo documentation. You receive your complete OnRecord packet, and the original file stays with us under licensed custody with priority response when a loss occurs. From $695.

  • Full interior & exterior photo capture
  • Hover 2D measurement report
  • iGUIDE LiDAR 3D walkthrough
  • Custodian Service Year 1 included
See OnRecord packages →
Neutral Service

Umpire

When two appraisers can't agree on the amount of loss, an umpire is named to break the deadlock. William serves as a neutral umpire by mutual agreement of the parties, with strict procedural separation from any other engagement.

  • Neutral umpire by mutual agreement
  • Conflict check on every file
  • Flat fee, disclosed in advance
  • 5-state jurisdiction (LA/TX/MS/AL/FL)
Discuss umpire engagement →
What Brings You Here?

Pick Your Situation.
We Have the Answer.

Every engagement starts with an honest conversation. Tell us where you are, and we'll tell you exactly what we can do and whether we're the right fit.

My claim was denied.

You filed. They said no. A denial is not a final answer. It's the beginning of a conversation. We review what they rejected and build the case to challenge it.

Talk to us about your denial →
The settlement was way too low.

You got an offer, but it doesn't cover what was actually lost. We inspect the damage, rebuild the estimate, and fight for the number that reflects reality.

Get your claim re-evaluated →
My claim has been stuck for months.

Unanswered calls. Delayed responses. Requests for documentation that never resolve anything. We move stuck claims, and we know exactly which pressure to apply.

Unstick your claim →
I'm in (or heading to) appraisal.

If the amount of loss is in dispute and appraisal is being invoked, we serve as your named party appraiser and build the documented record.

Discuss appraisal representation →
Documented Results

Real Claims.
Real Numbers. Real Outcomes.

These are anonymized results from actual Equitas files. Every figure is documented in the underlying file. Past results do not guarantee future outcomes. They show what thorough documentation and relentless advocacy can look like.

Hurricane Damage
Lafayette Parish, LA

"The carrier's inspector missed most of the roof and all of the interior water damage. Their offer didn't come close to covering the actual loss."

Carrier Offered
$8,772.49
Resolved At
$113,150.86
+1,190% · Appraisal Award
Wind Damage
Orleans Parish, LA

"Initial offer was $3,500. Complete exterior envelope damage had been overlooked and the full interior scope wasn't addressed."

Carrier Offered
$3,563.07
Resolved At
$135,554.61
+3,704% · Appraisal Award
Hurricane Damage
Lafourche Parish, LA

"The carrier's scope was a fraction of the actual damage. Comprehensive reinspection and documentation told a very different story."

Carrier Offered
$85,591.23
Resolved At
$274,179.89
+220% · Appraisal Award
Denial Overturned
Jefferson Parish, LA

"Carrier issued a full denial citing wear and tear. After full reinspection and documentation, the loss was reframed as a covered peril and the denial was overturned."

Carrier Offered
Full Denial
Resolved At
$75,310.00
Denial Overturned
Tornado Damage
Shreveport, LA

"Carrier produced a partial scope. Reinspection and re-estimating documented the full extent of structural and interior damage."

Carrier Offered
$79,311.40
Resolved At
$195,090.50
+146% · Appraisal Award
Hurricane Damage
St. James Parish, LA

"Carrier offered roughly half of what the documented scope supported. The supplemental file laid out the gap in detail and the claim resolved well above the original offer."

Carrier Offered
$103,670.12
Resolved At
$227,410.50
+119% · Appraisal Award

Six anonymized results from actual Equitas files. Names and exact addresses redacted for client privacy. Contact us to discuss your specific situation.

Think Your Claim Was Underpaid?

The initial conversation is free, confidential, and takes about 15 minutes. William will review your situation personally and tell you exactly where things stand.

(504) 408-6327
How We Work

Regulated. Transparent.
No Surprises.

Louisiana closely regulates public adjuster engagements. That means your fee, the scope of representation, and every term of the agreement are disclosed in writing before anything is signed. You know exactly what you're agreeing to before we begin.

For appraisal and umpire services, fees are quoted upfront and agreed to before any work starts. Either way, the initial conversation is always free. No cost, no obligation.

Everything disclosed before you signLouisiana law regulates public adjuster contracts. You'll know the full terms of the engagement before we begin. Every time.
Free claim review, alwaysThe initial conversation costs nothing. We review your situation and give you an honest assessment of where things stand and what we can do.
Attorneys welcomeWe work directly with plaintiff attorneys on appraisal representation and claims file review with fully disclosed, documented engagement terms.

Why Equitas Is Different

Started on the carrier side
William spent years as a carrier adjuster closing 1,000+ files. He switched because he saw the gap. Now he closes it for you.
LA PA License #799051
Licensed by the Louisiana Department of Insurance. Fully bonded and insured.
Certified Appraiser · 200+ Assignments
When a claim dispute goes to appraisal, William serves as your named appraiser. 200+ completed across residential and commercial properties in five states.
CAT Specialist · 8 Deployments
Multiple Gulf Coast catastrophe deployments. $80M+ in documented file value.
Residential & Commercial · $8M Largest File
Comfortable at every scale. Experience across property types and loss sizes.
William Brannon, Founder of Equitas Claims Group
$8M
Largest single file handled
About William Brannon

He Learned the Game
From the Other Side.

William Brannon was born and raised in New Orleans and has been in the insurance industry since 2017. He started on the carrier side as a daily adjuster and worked his way into reinspection and ADR work. One thing William noticed early was that desk adjusters and field inspectors would regularly miss tens of thousands of dollars in damage during the initial inspection. He saw what a difference proper documentation made, and he wanted to be on the side of the process that fought for the homeowner from the start.

Family is everything to William. He shows up, he doesn't miss events, and that same instinct carries into how he handles every file. Outside the office, you'll find him running, biking, hunting, traveling with his wife, following the financial markets, or at home with Oliver, their cat.

LA PA #799051 Certified Appraiser Fully Bonded 1,000+ Files 8 CAT Deployments $8M Largest File
Service Area
Serving Homeowners Across Louisiana
New Orleans Metairie Kenner Slidell River Ridge Baton Rouge Lafayette Lake Charles Houma Thibodaux Shreveport Hammond Mandeville Covington Gramercy Gonzales Prairieville Destrehan

Appraisal & umpire services also available in TX, MS, AL, FL

Common Questions

Honest Answers.
No Runaround.

If you have a question that isn't here, the fastest answer is a phone call. We pick up.

Your carrier's adjuster represents your carrier. A public adjuster represents you. We handle the documentation, the estimate, and all carrier communication so you have a professional advocate who has no financial incentive to minimize your loss. What makes Equitas different is that William came from the carrier side. He knows exactly how carrier adjusters scope claims, and he builds files that are specifically harder to argue against.

Public adjusting in Louisiana is regulated under RS 22:1701 et seq. Our fee structure is disclosed in writing before any engagement begins. You'll know the full terms before you sign. For Demand Estimates, appraisal, and umpire services, fees are flat or quoted upfront and agreed to in advance. The initial claim review is always free.

In many cases, no. Settled claims can often be supplemented when new or previously undocumented damage is identified. Denied claims can sometimes be reopened under certain conditions. The more time that passes, the fewer options are available, so the best thing to do is call us now. The first conversation is free and takes 10 minutes.

Yes. We work directly with plaintiff attorneys on appraisal representation, Demand Estimates, and claims file review. If you have a client whose claim has reached an impasse, we can serve as their named appraiser, build the documented basis for invoking appraisal, or assist with the underlying file review.

We are licensed and active throughout Louisiana including New Orleans, Baton Rouge, Lafayette, Shreveport, Lake Charles, Houma, Thibodaux, Slidell, and all surrounding parishes. For appraisal and umpire engagements, we also accept assignments in Texas, Mississippi, Alabama, and Florida.

OnRecord is a professional property documentation service that creates a timestamped baseline of your home's condition before a claim ever occurs. Every file includes a Hover 2D exterior measurement report, an iGUIDE 3D LiDAR walkthrough of every interior room, aerial roof measurements, and full photo documentation of the entire property. You receive your complete OnRecord packet, and the original file stays with us under licensed custody with priority response when a loss occurs. In Louisiana, where nearly half of all claims close without payment, the homeowners who have a documented baseline before a loss are in a fundamentally different position than those who don't. Starting at $695. See OnRecord packages →

Get In Touch

Start With
the Facts.

Whether you're dealing with a denied claim, a low settlement offer, or a dispute that needs a formal path forward, the conversation starts here. Free. Confidential. No obligation.

Response within one business day
Fully confidential
No obligation, ever
Serving all of Louisiana
LicenseLA PA #799051

Send Us a Message

We'll respond within one business day, usually the same day.